Cookie Policy
Understanding how we use cookies and tracking technologies
Last Updated: January 21, 2025
Introduction
This Cookie Policy explains how EifaSoft Technologies Private Limited ("we," "us," or "our") uses cookies and similar tracking technologies when you visit our website www.eifasoft.com.
By using our website, you consent to the use of cookies in accordance with this Cookie Policy. If you do not agree to our use of cookies, you should disable them by following the instructions in this policy or stop using our website.
1. What Are Cookies?
Cookies are small text files that are placed on your computer or mobile device when you visit a website. They are widely used to make websites work more efficiently and provide information to website owners.
Cookies can be:
- Session Cookies: Temporary cookies that expire when you close your browser
- Persistent Cookies: Cookies that remain on your device for a set period or until you delete them
- First-Party Cookies: Set by the website you are visiting
- Third-Party Cookies: Set by domains other than the website you are visiting
2. Types of Cookies We Use
2.1 Strictly Necessary Cookies
Purpose: Essential for the website to function properly
Examples:
- Session management cookies
- Security cookies for authentication
- Load balancing cookies
Can be disabled: No (required for basic functionality)
2.2 Performance & Analytics Cookies
Purpose: Help us understand how visitors interact with our website
Examples:
- Google Analytics cookies (_ga, _gid, _gat)
- Page view tracking
- User behavior analysis
- Traffic source tracking
Can be disabled: Yes
2.3 Functionality Cookies
Purpose: Remember your preferences and enhance functionality
Examples:
- Language preference cookies
- Region/location settings
- User interface customization
- Font size preferences
Can be disabled: Yes (may affect user experience)
2.4 Targeting & Advertising Cookies
Purpose: Deliver relevant advertisements and marketing content
Examples:
- Google Ads cookies
- Facebook Pixel
- LinkedIn Insight Tag
- Retargeting cookies
Can be disabled: Yes
2.5 Social Media Cookies
Purpose: Enable social sharing and track social media interactions
Examples:
- Facebook social plugins
- Twitter share buttons
- LinkedIn sharing widgets
- Instagram embed cookies
Can be disabled: Yes
3. Third-Party Cookies We Use
We use various third-party services that may set cookies on your device:
| Service Provider | Purpose | Cookie Type |
|---|---|---|
| Google Analytics | Website analytics | Performance |
| Google Ads | Advertising & remarketing | Targeting |
| Facebook Pixel | Ad tracking & optimization | Targeting |
| LinkedIn Insight | B2B analytics | Analytics |
| Hotjar | User behavior analysis | Performance |
4. How to Manage Cookies
4.1 Browser Settings
Most web browsers allow you to control cookies through their settings. You can:
- View what cookies are stored and delete them individually
- Block third-party cookies
- Block all cookies from specific websites
- Block all cookies completely
- Delete all cookies when you close your browser
4.2 Browser-Specific Instructions
Google Chrome
Settings → Privacy and security → Cookies and other site data
Mozilla Firefox
Options → Privacy & Security → Cookies and Site Data
Safari
Preferences → Privacy → Manage Website Data
Microsoft Edge
Settings → Cookies and site permissions → Cookies and site data
4.3 Opt-Out Tools
You can also opt out of specific tracking:
- Google Analytics: Google Analytics Opt-out Browser Add-on
- Google Ads: Ads Settings
- Facebook: Ad Preferences
- Network Advertising: NAI Opt-Out
Note: Disabling cookies may affect the functionality of our website and prevent you from accessing certain features.
5. Cookie Duration
Different cookies have different lifespans:
- Session Cookies: Deleted when you close your browser
- Analytics Cookies: Typically 1-2 years
- Preference Cookies: 1-12 months
- Advertising Cookies: 1-24 months
6. Do Not Track Signals
Some browsers have a "Do Not Track" (DNT) feature that signals to websites that you do not want to be tracked. Currently, there is no industry standard for how to respond to DNT signals. We do not currently respond to DNT signals, but you can still control cookies through your browser settings as described above.
7. Updates to This Cookie Policy
We may update this Cookie Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will notify you of any material changes by updating the "Last Updated" date at the top of this policy.
8. Contact Us
If you have any questions about our use of cookies, please contact us:
EifaSoft Technologies Private Limited
Email: privacy@eifasoft.com
Phone: +91 9675 012345
Address: HIG A-20, Ekta Vihar Colony, Rampur Road
Moradabad, Uttar Pradesh 244001, India
Want to Learn More About Cookies?
For more information about cookies and how they work, visit: